Heavy Equipment Dealer Optimizes for Massive Growth

TraxPlus is a leader in forestry, mulching, and construction equipment sales, parts, and service offering equipment from leading manufacturers. Founded in 2013, the company serves customers from three locations and has been expanding into one of the largest equipment dealers in the south.

Customer experience is everything, and the motto "IT MEANS MORE" represents the remarkable ways in which TraxPlus engages with its clients.

Equipment Distribution
Hickory, MS
3
location(s)
75
employees
60
+ users
Complete visibility across all departments
Faster conversion from invoice to cash
No bottlenecks of approval or authorization

Biggest Needs

The company has been on a 10-year tear when it comes to growth, and its offerings include sales, parts and service for a variety of industries. Because of the complexity in delivering consistently great experiences for its customers, TraxPlus knew it needed a modern operating system to keep cross-functional teams on trax.

Solutions

The company partnered with Vsimple on a custom-tailored TraxPlus workplace which centralizes communication, task management, documentation and data. Now, workflow is transparent from end to end not only to company leadership, but also the customer.

What We Did

Our workflow solution specialists and customer success team sat with the team in-person at TraxPlus, taking the inputs necessary to build an optimized way to work in Vsimple. Since the initial launch, the two companies have continued to collaborate as opportunities to further enhance and automate work are identified.

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Cody Savell, Continuous Improvement Specialist
What our clients say

We're not trying to fit a mold, we're creating one

You lose too many things in email. It's not workflow oriented, and that's where Vsimple is going to continue to improve for us: putting the communication where it is supposed to go and making it visible. They understand the process and the flow. We're not trying to fit a mold, we're creating one.

At a Glance

Selling heavy equipment to mining, forestry and construction industries isn't like selling apparel online. In addition to a broad catalog of machinery, TraxPlus offers parts and services and has become one of the preeminent dealers in the south. To maintain its high standard for remarkable customer experiences, the company sought a technology partner capable of customizing solutions to its needs and working alongside its team members to ensure long-term success.

Complete visibility across all departments
Faster conversion from invoice to cash
No bottlenecks of approval or authorization
Personalized data and analytics dashboard